|
Job Forum - Feel Free to Post your Job Listings and Services Here - All Submissions must be approved to become visible for all to see. >
Nguon goc xuat xu iWin: Hanh trinh cua mot cong ga
Nguon goc xuat xu iWin: Hanh trinh cua mot cong ga
Page:
1
Guest
Guest
Nov 14, 2026
7:11 PM
|
Nguon goc xuat xu iWin: Hanh trinh cua mot cong game bai noi dia
Moi khi mot thuong hieu giai tri truc tuyen dat toi mot nguong nguoi dung nhat dinh, cau hoi ve nguon goc xuat xu iWin lai xuat hien o cac dien dan, hoi nhom va ca nhung buoi tro chuyen ngoai doi. Nguoi choi hoi don gian: nen tang nay do ai lam, ra doi tu dau, va vi sao cach van hanh cua no lai mang dang dap rat Viet Nam den the. Cau tra loi khong nam trong mot dong gioi thieu nao tren trang chu, ma nam rai rac trong boi canh thi truong game truc tuyen Viet Nam giai doan 2007 den 2012, khi cac cong game bai dan gian lan dau tien tach khoi the gioi game nhap vai va tu hinh thanh mot thi truong rieng.
Giai doan do la mot thoi ky dac biet. Nam 2008, Viet Nam co khoang 20 trieu nguoi dung internet, tuc chua day mot phan tu dan so, nhung toc do tang truong thue bao bang rong dat muc hai chu so moi nam. ADSL pho cap o thanh thi, quan net moc o gan nhu moi huyen ly. Game nhap vai kiem hiep chiem song, nhung co mot nghich ly: nguoi choi Viet Nam danh hang gio moi ngay cho nhung van bai dan gian ngoai doi, vay ma gan nhu khong co san choi truc tuyen nao dap ung dung nhu cau ay. Cac cong game bai dau tien xuat hien chinh tu khoang trong do, va iWin la mot trong nhung cai ten thuoc the he thu nhat cua lan song nay.
Nguon goc xuat xu iWin, vi the, gan chat voi mot nhom ky thuat Viet Nam chu khong phai mot nha phat hanh nuoc ngoai dung sau rot von. Cach gioi phan tich trong nuoc ly giai thoi diem do kha thong nhat: mot nhom lam game tot nghiep cac truong ky thuat o Ha Noi va thanh pho Ho Chi Minh, tung tham gia cac du an game nhap vai thue ngoai cho doi tac chau a, nhan thay chi phi phat trien mot cong game bai chi bang mot phan nho so voi mot tua game nhap vai nhung ty le nguoi dung quay lai hang ngay lai cao hon nhieu. Bai toan kinh te don gian: mot game nhap vai can 18 den 24 thang phat trien va doi ngu hang tram nguoi; mot cong game bai chi can 8 den 12 thang voi doi ngu 30 den 40 nguoi, va doanh thu den tu nhung giao dich nho lap lai moi ngay.
Ten goi iWin cung mang dau vet cua giai doan ay. Tien to "i" tung la mot dat ten pho bien trong nganh cong nghe nhung nam 2007 den 2010, goi cam giac ca nhan hoa va hien dai, con "Win" noi thang vao dieu nguoi choi bai muon nhat. Cach ghep nay pho bien den muc o thi truong Viet Nam co it nhat bon thuong hieu game khac nhau dung cau truc tuong tu, va day chinh la ly do dau tien khien nhieu nguoi nham lan ve nguon goc xuat xu iWin: ho thay nhung cai ten na na nhau o cac cong game khac nhau roi mac dinh rang tat ca deu la ban sao cua mot san pham ngoai nao do.
Mot dau vet ro rang hon nam o danh muc tro choi. Mot nen tang nhap khau tu nuoc ngoai se mang theo nhung tro choi goc cua thi truong do. iWin thi nguoc lai, xay danh muc quanh nhung tro choi ma chi nguoi Viet moi choi thanh thao: Tien len mien Nam, Tien len mien Bac, Phom, Sam Loc, Mau Binh, Lieng, Xi To, Ba Cay, Ta La, Co up, Co Tuong. Cach chia bai, cach tinh diem, thu tu so sanh chat va nhung quy uoc nho nhu "ba doi thong chat duoc heo" trong Tien len mien Nam deu duoc cai dat theo dung loi choi o Viet Nam chu khong theo chuan quoc te. Nguoi nuoc ngoai rat kho viet ra nhung quy tac ay neu khong ngoi hang tram gio voi nguoi choi Viet de ghi nhan tung bien the vung mien.
Nhung moc thoi gian thuong duoc nhac toi trong cau chuyen nguon goc xuat xu iWin phan anh mot lo trinh phat trien dien hinh cua nganh. Giai doan dau la ban chay tren trinh duyet, toi uu cho may tinh cau hinh thap va duong truyen duoi 2 Mbps, boi nam 2010 phan lon nguoi dung Viet Nam van vao mang bang ADSL 1,5 den 3 Mbps. Khoang nam 2013 den 2014, khi dien thoai thong minh dat moc 20 trieu thiet bi hoat dong, nen tang chuyen sang kien truc web responsive roi phat hanh ung dung rieng cho Android va iOS. den giai doan 2017 tro di, trong tam dich sang toi uu do tre, boi mot van Tien len bon nguoi chi can lech nua giay cung du tao cam giac khong cong bang va lam nguoi choi bo phong.
Ve ha tang, day la diem it duoc chu y nhung lai la bang chung ro nhat cho nguon goc noi dia. Cac cong game phuc vu nguoi choi Viet thuong dat may chu trong nuoc hoac tai Singapore de giam do tre xuong duoi 50 mili giay cho nguoi dung o Ha Noi va thanh pho Ho Chi Minh. Mot nen tang co nguon goc nuoc ngoai, phuc vu nhieu thi truong cung luc, se kho long toi uu rieng cho mot thi truong nho. Cach iWin xu ly gio cao diem, roi vao khoang 20 gio den 23 gio moi ngay, cho thay he thong duoc thiet ke quanh thoi quen sinh hoat cua nguoi Viet chu khong phai theo mui gio cua mot trung tam van hanh o nuoc ngoai.
Vay vi sao hieu nham ve nguon goc xuat xu iWin van ton tai? Co ba ly do. Thu nhat, nganh game bai Viet Nam tung trai qua giai doan rat nhieu cong game moc len roi bien mat, khien nguoi choi co tam ly nghi ngo moi thuong hieu moi. Thu hai, mot so nen tang dung giao dien va ten goi na na de huong loi tu muc do nhan dien cua thuong hieu di truoc, tao ra mot lop "ban sao" khien nguoi ngoai nhin vao kho phan biet dau la goc. Thu ba, chinh sach quang cao o mot so thoi diem han che viec truyen thong ro rang ve don vi van hanh, nen thong tin ve nguon goc it duoc pho bien cong khai nhu cac san pham cong nghe khac.
He qua la nguoi choi can mot bo tieu chi thuc dung de tu xac dinh nguon goc xuat xu iWin cua mot nen tang cu the ma ho dang truy cap. Co bon dau hieu dang tin. Mot la thong tin phap ly o chan trang: ten doanh nghiep, ma so thue, dia chi tru so phai ro rang va tra cuu duoc. Hai la cach xu ly ngon ngu: ban chinh thong dung tieng Viet tu nhien, ke ca tieng long trong game, trong khi ban dich may thuong lo ra qua nhung cau thong bao guong gao. Ba la danh muc tro choi: mot nen tang hieu nguoi Viet se co du cac bien the vung mien, con ban sao thuong chi co 5 den 7 tro pho bien nhat. Bon la chinh sach cong dong: muc do phan hoi cua bo phan ho tro trong khung gio toi, thoi diem dong nguoi choi nhat, noi len rat nhieu ve viec doi ngu van hanh co thuc su o gan nguoi dung hay khong.
Goc nhin cong nghe cho them mot cach ly giai. Trong nganh phan mem, "quoc tich" cua mot nen tang khong nam o may chu dat o dau ma nam o ba thu: doi ngu ra quyet dinh san pham, noi dang ky so huu tri tue, va thi truong ma san pham duoc thiet ke de phuc vu truoc tien. Voi iWin, ca ba deu chi ve Viet Nam. Cac quyet dinh ve tinh nang, ve mua su kien gan voi Tet Nguyen dan, Trung thu hay cac dip le trong nuoc, ve cach dat ten phong va cach tinh diem, deu phan anh mot doi ngu hieu rat ro nguoi choi noi dia. do la loai hieu biet khong the mua bang von dau tu nuoc ngoai, ma phai tich luy qua nhieu nam van hanh.
Cong dong nguoi choi cung la mot phan cua nguon goc. Nhung cau chuyen ve cac phong Tien len mo luc 22 gio va keo dai toi gan sang, ve nhung nhom ban hoc cap ba giu lien lac hon muoi nam nho mot ban Phom co dinh, hay ve the he nguoi choi chuyen tu may tinh sang dien thoai nhung van giu nguyen nickname cu, tat ca tao nen mot lop ky uc tap the gan voi thuong hieu. Mot nen tang nhap khau khong the co loai ky uc nay, boi no khong duoc sinh ra tu chinh doi song cua nguoi choi.
Nhung tranh luan con de ngo ve nguon goc xuat xu iWin thuc chat phan anh mot van de lon hon cua nganh giai tri so Viet Nam: thieu mot co che cong bo thong tin chuan muc ve don vi phat hanh. Khi moi nen tang deu phai cong khai ro rang ai lam, lam o dau, chiu su quan ly cua co quan nao, thi nhung hieu nham kieu nay se tu bien mat. Cho toi luc do, cach tot nhat de tra loi cau hoi ve nguon goc la nhin vao chi tiet van hanh hang ngay: cach chia bai, cach tinh diem, cach phan hoi khi nguoi choi gap loi, va cach nen tang ay ke cau chuyen cua chinh minh bang tieng Viet.
Nhin lai toan bo hanh trinh, nguon goc xuat xu iWin la cau chuyen cua mot the he ky su Viet Nam nhan ra rang nhung tro choi dan gian quen thuoc, khi duoc dua len moi truong so voi do tre thap va giao dien gon gang, co the tao ra mot san choi ben vung hon nhieu tua game hao nhoang nhap khau. Mot thuong hieu khong can xuat phat tu Thung lung Silicon de co hang trieu nguoi dung quay lai moi toi. No chi can hieu ro nguoi choi cua minh den tung quy uoc nho nhat trong mot van bai.
|
Post a Message
|
|
|
